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Accelerating Innovation and Speed-to-Market with APIs and the Financial Ecosystem

Accelerating Innovation and Speed-to-Market with APIs and the Financial Ecosystem

Customer Experience
Digital Transformation
Innovation
SME Banking
Technology

Duration:

In today’s increasingly digital world, customers have more choices than ever more. To remain competitive, banks need to seek new ways to engage with their customers and optimize their banking experience in a way that helps forge strong connections and build trust and loyalty. 

Open APIs have enabled banks to realise multiple competitive advantages, including the ability to build enhanced offerings, improve customer engagement and loyalty, and create new digital revenue channels. They have also opened the way to building smart partnerships with third parties.  

Yet, realizing the full potential of APIs in banking is far from being achieved. Determining future priorities must go beyond compliance. UK and European regulators were drivers for advocating open APIs under PSD2, but financial and non-financial players in regions such as Asia also tapped into the potential of data sharing and are arguably, offering more successful business models. The push for open APIs is also more market-driven in the US.

Webinar organized in association with Finextra and featuring guest speakers from Lloyds Banking Group and Nordea. 

Watch this on on-demand session to get expert insights on why banks should consider APIs as the best route to increased revenues, efficient partnership models with fintech firms and ensuring every customer interaction is as seamless as it could be. Topics included: 

  • How APIs and digital banking ecosystems create value  
  • Using technology to underpin customer data 
  • How to increase customer engagement with APIs 
  • The advantage of building data-driven products and services 
  • Business models and revenue generation 
  • The embedded finance play across the ecosystem 

Meet the speakers

Jane Cooper

Jane Cooper

[Moderator] Researcher
Finextra

Vilmos Lorincz

Vilmos Lorincz

Managing Director
Lloyds Banking Group

Agnija Gailane

Agnija Gailane

Product owner of 3rd party interaction in Open Banking
TxB Solutions Nordea

Michael Pierce, Commercial Director of Banking at FintechOS

Michael Pierce

Commercial Director Banking - Western Europe
FintechOS

Accelerating Innovation and Speed-to-Market with APIs and the Financial Ecosystem